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 Divisional
Marketing Office (DMO)
Overview
The Divisional
Marketing Office (Higher Education) is responsible for the development
and implementation of marketing and promotional strategies and plans
for the Higher Education Division of Swinburne which ensures consistency
with the Corporate Marketing strategy.
Marketing services available to Higher Ed schools include:
- Developing marketing strategies and plans
- Advertising strategy and placement service
- Market research, publications management and support
- Events management, developing and implementing direct marketing
campaigns
- Student recruitment activities
The Divisional Marketing Office is supported by a corporate communications
area and a publications editor. 
For an itemised
list of who does what, click below: A to K
& L to Z
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