Databases

• Business & Industry Articles from the business and trade press on companies, industries, markets and products. Around 65% of the database is available in full text.
• Business Source Premier on Ebscohost Business database with over 1300 titles in full text.
• Euromonitor Use the text search and type pets Australia to see consumer reports for "Pet Population" "Exports of pet food" "Imports of pet food" "Consumer expenditure on other recreational items and equipment, gardens and pets" "Index of other recreational items and equipment, gardens and pets prices" and market size reports for "Dog and cat food" "Other pet food" "Pet care products" "Pet food and pet care products"
• Factiva Provides full text content from newswires, business journals, market research reports, and newspapers including major Australian newspapers such as The Age, Sydney Morning Herald, BRW, Australian Financial Review, The Australian, Herald-Sun.
• FinAnalysis Contains 12-year history of detailed financial information for all companies listed on ASX. More than 400 data items are provided. Annual reports and prospectuses are also provided.
• IBIS Industry Reports. Australian industry outlook reports showing industry definition, executive summary, major players in the industry, forecasts, outline of the structure of the industry.
  Reports that are "Open Items" can be viewed online. You can also find some older reports in the Swinburne Library Catalogue.

Trade Journals

• Anthrozoös
• Australian Grocery Industry Marketing Guide (Retail World)
• Birder's World
• Cats Magazine
• Dog World
• Retail World

Internet Resources

• Ralston Purina Company (part of Nestle) (Dog Chow, Cat Chow, Meow Mix, Purina O.N.E., Bonnie, Purina Veterinariary Diets. It also makes cat and dog litters Tidy Cat and Secondnature) (has now absorbed Friskies' Pet Care which made Trusty, Lucky Dog, Go-Cat, Vital Balance)
• Mars Inc (Schmacko's, Trill, Excelpet, Whiskas, Meatybites, Pedigree Pal, Chum, Sheba, Kitekat, Brekkies, & Aquarian)
• Heinz Pet Products Co. (Nine Lives, Kibbles 'n Bits, Reward, Gravy Train, Petdeli Crunchy Tuna Treats, Barbecue Bites, Meaty Bone, Chew Chews, Porky Treats, Jerky Treats, Beefy Strips, Snausages, Pounce, and Pup-peroni)
• Procter & Gamble (Eukanuba and Iams)
• Hill's Pet Nutrition (part of Colgate-Palmolive Pty Ltd) (Science Diet, Prescription Diet)
• Breeder's Choice Pet Foods Inc. (Avoderm, Pinnacle, Avo Active Care, Health Food For Dogs, Advanced Pet Diets)
• Supercoat (part of Greens General Foods) (Buddy, Supercoat Life Cycle, Supercoat Kitten and Adult)
• Nutrience Pet Foods
• Aristopet Pty Ltd
• Royal Canin
• Kongs (Aust.) Pty. Ltd.
• Pfizer
• The Pet Food Manufacturers' Association
• Pet Industry Association of Australia (PIAA)
• Pet Expo
• Petnet (Petcare Information & Advisory Service, part of Mars Inc.)
  Has a Statistics section
• ACNielsen Top 100 Brands and Grocery Report
• Apparent Consumption of Foodstuffs (Australian Bureau of Statistics)

Other Resources

• Encyclopedia of consumer brands
  • Vol I: Consumable Products: Pet Food
    Useful information about Brand Origins; Parent Company; Marketing Strategy; Innovations; Product Changes; Performance Appraisal; Major Competitor; Packaging; Future Growth
• Food Australia: Processed Food and Beverages Industry
• Australian food: the complete reference to the Australian food industry (1999)
• International Marketing Data and Statistics

How to cite the publications you have used

• Ask your teacher what style you should use. Swinburne Library's Harvard system: intext references, reference lists and bibliographies (also available as a free booklet at the Consultation Desk) is a useful guide.

Author: Sue Foster (sfoster@swin.edu.au)